Nandos Customer Feedback

Restaurant reviews are not new. However, I found a very interesting example that takes it up a notch. While visiting Nando’s website to look at their menu,  I chanced up their implementation to collect customer feedback for individual items within a menu. I haven’t seen many restaurants providing such opportunity for their customers to leave feedback. Given that most restaurants have menus that one can look up online, this seems a logical next step.  It would be interesting to see if restaurants and other food establishments pick up on these over the next few years.

When studying for my MBA at Oxford, I did think about a website where one could do exactly the same for local takeaways and other restaurants. However, the logistical issue surrounding gathering menu information proved a hindrance. However, as more restaurants go online, it would be possible to scrap information off their website and build such a website. Imagine being able to search for which restaurant has had the more favourable comments for a dish that you devour or being able to look up a restaurant and find out the most popular dish on the menu. I for one am certainly watching how this space develops.